You are working as a business consultant for a consultancy company [named organisation/an organisation of your choice – your own place of work if appropriate]. You have been approached by a business organisation

BTEC Unit 19 – Research Project Report

Unit Learning Outcomes:

LO1 Examine appropriate research methodologies and methods to identify those appropriate to the research process.

LO2 Develop a research proposal, including a supporting literature review.

LO3 Analyse data using appropriate techniques to communicate research findings.

LO4 Reflect on the application of research methodologies and process.

Assignment Brief and Guidance:

Scenario and activity:

You are working as a business consultant for a consultancy company [named organisation/an organisation of your choice – your own place of work if appropriate]. You have been approached by a business organisation to conduct research into a key area of business and have been provided with a theme which will be the focus of the research (Corporate Social Responsibility). The organisation has left it to you to decide what would be appropriate to investigate in this area of business and for you to choose the research topic.

Once you have identified your research topic and objective you will undertake the following steps to collect, analyse, and present your findings. This will be presented in the form of a research report.

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Completea Literature Review (Secondary Research)

You need to know what the key literature is related to the research objective in order to plan a research study to explore the phenomenon. Conduct a literature review using a range of sources relating to the research topic. Evaluate the validity and reliability of the sources, discussing current understanding on the research topic area

In your report discuss the sources of literature found and how they relate or otherwise to the research topic. Your report should critically evaluate literature in order to assess the validity of the literature in supporting the research topic.

Developa project proposal for researching the research objective identified

Your research proposal identifies the purpose of the research project with clear aim and objectives and justifies the chosen research methods in terms of the research question.

Discuss the ethical issues which will need to be considered and examine the research methods and approaches to be taken.

Prepare an action plan with target dates and methods for monitoring and updating your activities to ensure your met the deadline for the final written report.

Carryout independent primary research

Design, implement, collect and critically analyse data. For example, using a survey/questionnaire/interview or other primary research technique collect data and then present and analyse findings. Present your findings using visual illustrations e.g. bar charts/pie graphs/tables.

Your report will include the critical analysis of data and the advantages and disadvantages of the research methods and approaches taken to data collection.

Communicateoutcomes – Report

Develop a report that provides valid and justified recommendations for the business organisation based on the analysis of the research both primary and secondary. Your findings and outcomes must be based on the research proposal objective’s and refer back to this in drawing your conclusions.

Finally critically reflect on how you have conducted the project, the lessons learnt and the alternatives you would consider in the future with recommendations for actions to be taken forward.

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Title Page

It is important that you state clearly, at the beginning of the assignment, what its title is, which module it applies to and your name as theYoushould also include the College name, report title and the

Executive Summary

Asummary should be provided, so that people can see at a glance what the report is  You should mention your  ey findings, conclusions and recommendations.Thissummary is usually printed immediately after the title

Contents Page

Page numbersas well as section/chapter titles should be includedIfthe report incorporates some appendices, their titles should be listed

Acknowledgements

At list of names, roles and organisations (if relevant) of all of those who helped you when compiling the report should be listed

Terms of Reference

Refer to your project proposal

Introduction

This section should provide some of the background of the subject that forms theprinciple theme of yourIf the report is designed to solve a perceived ‘problem’, the history of the ‘problem’ can be reviewed here, culminating in the situation that prompted the report to be writtenYoushould also provide some key information about the organisation in which your research is

Methodology

Thissection is needed for the reader to judge the authenticity of the ‘evidence’ that comprises the main body of the report. All sources should be mentioned and, if appropriate, describe how you put together your questionnaire orCopiesof questionnaires, interview questions  should be included in the appendices.Ifany published documents were studied, this should be mentioned here

Main Body

This is likely to comprise many paragraphs or  It is often useful to break up your assignment into subheadings.Thissection should be structured around the key themes of your researchUsetables, charts if  Your presentation of data is importantThissection should bring together your secondary and primary research and your findings

Conclusions

In this section you should say what your facts or findings mean e. discuss the key implications arising from the wealth of detail you may have collected.Your findings and outcomes should be relating back to your initial research objective andproposalThe conclusions shouldnot incorporate any new facts

Recommendations

Yourrecommendations should clearly spell out your ideas to enable them to be acted

Bibliography

Allreferences in the report should be listed in the correct Harvard format

Appendices

All detailed statistical tabulations, graphs, lists, questionnaires etc. should be organisedinto separate appendicesIncludea list of references (sources that are actually cited in the report itself)

Nothing should be included that isn’t referred to in the main body of the report.